UNC athletes promote themselves and local businesses using NIL rights

The Notre Dame Fighting Irish play the Tar Heels at Kenan Memorial Stadium September 23. Notre Dame won 45-32. (Jon Gardiner/UNC-Chapel Hill)

With the NCAA no longer preventing them from profiting off of their name, image, or likeness, many UNC student athletes are promoting stores or products.

For more on the culture surrounding NIL deals, here’s Carolina Connection’s Noah Monroe.

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