Mask up… please: Positive reinforcement may be key in establishing universal masking

By Kyra Miles

A UNC study has found that positive reinforcement may be the best way to persuade people to wear masks.
(Jon Gardiner/UNC-Chapel Hill)

When you go to the grocery store, you may still see people walking around without masks. However, a new study from UNC found these people may just need a little positive reinforcement. The study was a collaboration between the Hussman School of Journalism and Media, the Carolina Population Center and the Gillings School of Global Public Health. 

Kyra Miles spoke with Victoria Shelus, a doctoral student at Gillings and co-leader of the study.

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